Description

Achieve long-lasting texturized beach hair any time of the year with Moroccanoil Beach Wave Mousse, an upgrade on the classic sea salt spray. The unique salt-free formula provides tousled texture without dehydration, in a mousse form for greater application and styling control. Activate waves to create an effortlessly windswept look with flexible hold and all-day style retention, while UV absorbers protect hair from sun damage and maintain color vibrancy. The finish is beachy and texturized; never dehydrated, stiff or sticky.

• Sea salt-free
• Non-dehydrating
• Tousled texture
• Activates waves
• UV-absorbing

HOW TO USE

Dispense golf ball-sized amount, emulsify and rake through wet hair from mid-length to ends. Do not overuse. Let air dry or diffuse.

Key Ingredients

• Argan Oil: extremely rich in tocopherols (Vitamin E), essential fatty acids and antioxidants, this natural oil helps to nourish.

• Styling Polymers: provide volume, curl definition, wave retention and thermal protection.

• Starch Derivatives:> thicken and add long-lasting texture with a soft, dry finish.

Key Selling Statement

Due to the demand for a “beach hair” product, Moroccanoil began development on a sea salt spray. Midway through the process, it seemed counterintuitive for an argan oil-focused brand that prides itself on healthy, shiny, beautiful hair to create a product with an ingredient known to have dehydrating effects on hair. Moroccanoil Beach Wave Mousse takes a new approach to beach hair by providing the same tousled texture and waves as a sea salt spray—but without sea salt. In essence, we’ve created a “no-salt sea salt mousse.”